Did you know that less than 5% of missing indoor cats are reunited with their owners? Dr. Elsey’s wants to change that. We’re helping wayward indoor cats get home safely with orange breakaway collars in specially marked 40 lb bags of Dr. Elsey’s Ultra litter. If you spot a cat wearing an orange collar, it means they’re lost and trying to find their way home. Orange collars mean indoor cats, and our mission is to keep #orangeinside.